Introducing Mobile & SMS applications

March 6, 2009

Mobile handsets today have moved beyond the fundamental role of a communication device and have graduated to become an extension of an individual.  Over the past few years, what used to be referred to as new media – (computers, internet and mobiles) has become the dominant media. While traditional mediums (print & television) struggle to stem the erosion of their audience, internet and mobile audiences continue to grow exponentially.

We are witnessing an era when users buy mobile phones not just to be in touch but also for various value added service including games, surfing the Internet, listening to music, checking their bank balance amongst others. Seeing current trends, we feel that the mobile channel will develop a dynamics of its own becoming the preferred choice of gaming.

Playwin too has been the pioneer of online lottery in India, having understood that lottery playing customers wanted a transparent & fair process to have confidence in the system. I am proud to say that today Playwin is recognized for transparency, reliable payment processing, and security. We are also proud that from our inception in 2002, we have made 65 crorepatis, more than 3000 lakhpatis and have distributed more than Rs.6,486 crores in prize money till date!

Understanding that customers are now evolving to newer mediums, we at Playwin have launched Mobile Lottery giving individuals immediate access anywhere and anytime to play their favorite Playwin games. No more hassles of going to a store to buy a lottery ticket! This unique concept launched for the first time in India by Playwin enables people to play their choice of Playwin games at their convenience using their handsets.  

SMS CHANNEL

It’s very simple to play – All you need is to have a MyPlaywin.com/ITZ Cash/Dish TV card and REGISTER ONCE to play your favorite Playwin games like Super Lotto, Thunderball, and Saturday Super Lotto & Fast lotto

 MOBILE APPLICATION

All you need to do is download the FREE PLAYWIN application which is GPRS enabled and start playing. All Playwin games are now available on both SMS & Mobile platforms.

Do activate this service by sending ‘PLAYWIN’ as a SMS on 57575. And let us know your feedback. After all providing you a secure & transparent medium to become rich has always been our goal.  

Happy Playing! 


Millions on the Move

January 27, 2009

When we launched Playwin in 2002, avid gamers used to queue up to buy lotto tickets and the choice of games was limited to one primarily-the traditional lotto. When we launched Lotto, it was difficult for gamers not exposed to international gaming to understand a game that promised crores and where you could actually choose your number. It further helped that one could buy the ticket conveniently at many places in the country.

The industry and the technology both have leapfrogged since then. With third generation mobile phones and cutting edge application software, we virtually have the world in our palm.  Just push a button http://www.myplaywin.com/MobileApplications.aspx and you could start your journey to fun and riches. And now there are ten games including Thunderball, Fast lotto and Keno that promise to make you a millionaire many times over.

Playwin has taken the lead to offer the most interesting games backed by cutting-edge technology, that makes gaming a ‘rewarding’ experience in more ways that one!!

I will be writing on various new initiatives of Playwin, watch this space. In case, you have any suggestions, please do write in.

Let me end with a small joke that I picked up on the net.

A group from Chicago spent a weekend in Las Vegas. One of the men on that trip won $100,000. He didn’t want anyone to know about it, so he decided not to return with the others, but took a later plane home – arriving back 3 a.m. He immediately went out to the backyard of his house, dug a hole and planted the money in it. The following morning he walked outside and found only an empty hole. He noticed footsteps leading from the hole to the house next door, which was owned by a deaf-mute. On the same street lived a professor who understood sign language and was a friend of the deaf man. Grabbing his pistol, the enraged man went to awaken the professor and dragged him to the deaf man’s house. “You tell this guy that if he doesn’t give me back my $100,000 I’m going to kill him!” he screamed at the professor. The professor conveyed the message to his friend, and his friend replied in sign language, “I hid it in my backyard, underneath the cherry tree.”

The professor turned to the man with the gun and said, “He’s not going to tell you. He said he’d rather die first.”

Gurpreet Bakshi – VP Alternative Revenue


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